Why rent LED screens instead of projectors?

LED screens

Unparalleled visual quality. Our 2.9mm pixel pitch LED screens deliver ultra-sharp, seamless displays with bold, true-to-life colors, making your event look stunning in any lighting — day or night.

Reliable performance in any setting. Our LED screens perform flawlessly indoors and outdoors, with no need for dim lighting or perfect surfaces.

Customizable and impactful displays. Modular LED screens adapt to any size or configuration, creating show-stopping visuals that captivate audiences.

Projectors — the limitations

Blurry and dull visuals. Projectors often lack sharpness and struggle with dull colors, especially in bright or unevenly lit spaces.

Lighting dependent. Devices fade in bright environments and require a dark, controlled space to be effective.

Limited flexibility. Projectors face restrictions regarding flat surfaces and fixed aspect ratios, limiting creativity and impact.

When LED wins, in practice

Ambient light. Ottawa's convention venues — Rogers Centre Ottawa, Cohere Centre, the Westin ballrooms — all have either skylights, windows, or chandelier lighting that turns projected images into ghosts. LED brightness sits in the 1,500–5,000 nit range. Projectors generally top out around 200 nits on a white screen. There's no comparison once a single ambient light hits the projection surface.

Wide audiences. Projection requires a steep viewing cone before the image fades. LED has nearly 180° viewing angles. Wedding guests sitting at the side tables see the same image as the head table.

Motion content. Live IMAG, motion graphics, slideshows with crossfades — projectors smear, LED doesn't. For anything that moves, LED is dramatically sharper.

Speeches that matter. When the CEO is taking the stage, you don't want the screen flickering or the bulb dimming. LED is rock solid for the entire run.

When projection still wins

There are real cases where projection makes sense: extremely large screens (60ft+ width on a budget), specialty surfaces like sculpted projection mapping, or a very budget-constrained one-time event where the room is dark and the audience is small. In every other case, the LED wall just looks better.

The honest cost picture

LED rental is more per square foot than projection rental — but the package usually includes setup, content playback, technician on-site, and a clean look that doesn't require a darkened room. By the time you add projector + screen + ambient lighting compromises + risk of bulb failure, the LED quote often lands within striking distance of projection.

How to decide

Three questions:
1. Will there be any natural light or chandeliers competing with the screen?
2. Is the audience wider than 30°?
3. Does the content involve video or live camera feeds?

Two yeses and we'd quote you LED every time.